Applying ‘Semantic Web’ standard for SWF

May 052008
 

Recently Digg made an official adoption of RDFa (a set of extensions to XHTML being proposed by the W3C). While watching a tutorial about RDFa (below video) I asked myself how it could be possible to do it for Flash/ Flex document.

In fact bringing RDFa to a SWF itself is not possible, as I far as I know, but if you use XSLT and XML to provide the data to your SWF then you can also add the RDFa extension into your content, very easily!

Some more explanation on how to embeded RDF attribute on a XHTML web page:

Ahmet

Holy Grail: SEO Model for Flash and Flex Content

Apr 022008
 

The discussion about SEO (search engines optimization) and SWF content(from Flash or Flex) has been long and turbulent.
Fortunately this discussion is coming to an end as now a proven solution exists. I made yesterday a presentation about it at the Adobe User Group of Geneva.

Here is the solution I prefer: using XSL (eXtensible Stylesheet Language) and transformation (XSLT) to rewrite an XML files containing data used in the SWF. As a result we got an HTML file for the search engines and a SWF for the human. Not clear?

SEO for SWF via XSLT

This diagram shows how XSLT is central to all the work.

How does it work?
You will need 3 files:
1) a .XML
2) a . XSL
3) a . SWF
Continue reading »