Since I started my new job I have been so much involved in discovering new technologies that I quite forgot to post any significant and regular update to this website. Google’s ranking algorithm did not pardon this move: my page rank fall from 7 to 4 !!!
With a page rank of 7 I had [...]

After nearly ten years creating web sites and web applications I have learned some lessons. Below are some points I chatted about with friends wondering about going into web development or web design and who asked me for some advice…
1) Be organized
Like any project, you need to be prepared before starting coding or designing anything. For [...]

I’ve just read via the AXNA that Adobe, Google and Yahoo! worked together to allow SWF searchability. My first thought was ‘finally they made it’ :)
But while reading the FAQ I’ve been a little disappointed by how this indexation seems to happen:
[...]The Flash Player technology, optimized for search spiders, runs a SWF file similarly [...]

Really interesting article from Technology Review about a Paper written by John Hauser, Glen L. Urban, Guilherme Liberali and Michael Braun.
It is about finding the user’s cognitive style (“a person’s preferred way of gathering, processing, and evaluating information”) by analyzing their pattern of click. In around 10 clicks the system can figure out whether a [...]

I had the hand on Dreamweaver CS4 for more than one month now, I’ll share with you what really helped me in my everyday life. To shorten, for people afraid of my English: if you didn’t make the move to DW CS3 du to the lack of improvement you will be happy with DW CS4!
It [...]

Matt Cutts, the head of Google’s Webspam team has published on his blog his session at Web 2.0 Expo:

You can access all the video from the expo on Blip.tv
It is interesting to note that Google have no problem with SEO and that the politic again (web) spammer is to make them lose time, effort and [...]

Shari Thurow, the Founder and SEO Director of Omni Marketing Interactive wrote a very interesting answer in led-digest.com about the solution I blogged a while ago: ‘Holy Grail: SEO Model for Flash and Flex Content‘.
Here are a few quotes of her, with my answer below:
[...]as long as you are giving search engines one version of [...]

Recently Digg made an official adoption of RDFa (a set of extensions to XHTML being proposed by the W3C). While watching a tutorial about RDFa (below video) I asked myself how it could be possible to do it for Flash/ Flex document.

In fact bringing RDFa to a SWF itself is not possible, as I [...]

The discussion about SEO (search engines optimization) and SWF content(from Flash or Flex) has been long and turbulent.
Fortunately this discussion is coming to an end as now a proven solution exists. I made yesterday a presentation about it at the Adobe User Group of Geneva.
Here is the solution I prefer: using XSL (eXtensible Stylesheet Language) [...]

During our next event at the Adobe User Group of Geneva I will make an introduction to SEO strategies and the best practice to extend them to SWF powered content. This presentation could also be named SEO for Rich Internet Application. As it is just an introduction I’ll try to make it in 30 minutes [...]